Inspired is a well written thorough and down to earth work covering all aspects of product management at software companies to paraphrase summarize the job of the product manager is to discover a product that is useful feasible and valuable they do this through understanding users and . Inspired how to create tech products customers love 2nd edition how do todays most successful tech companies amazon google facebook netflix tesla define design and develop the products that have earned the love of literally billions of people around the world. Inspired how to create products customers love by marty cagan is a well written book detailing the process of creating a product whether that be internet based or physical cagan starts from the beginning with the key roles of team members takes you through the development process and finishes with marketing and selling your product. Whether youre new to product management or have got some good product management experience under your belt inspired how to create tech products customers love is a great and valuable read. The products might be consumer products or devices business services for small businesses to enterprises internal tools and developer platformsinspired is secondarily aimed at the designers engineers user researchers and data scientists that work closely with the product managers on product teams at these same companies
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